2025 BMW IX | WB523CF07SCT32782

Body Styles

The BMW iX is classified as a 5-door mid-size luxury SUV with a monolithic crossover silhouette. Its proportions position it between a traditional SUV and a futuristic fastback, with flush door handles, frameless windows, and a cab-forward glasshouse that hint at coupe-like design without compromising interior space. A flat floor architecture and short overhangs further enhance its modern crossover identity.

Model Name Meaning (Manufacturer)

The "i" in BMW iX denotes the brand’s electric sub-lineup, tracing its lineage to the BMW i3 and i8. The "X" indicates its SUV status, consistent with BMW’s X-series nomenclature. The iX was developed from the ground up as a dedicated EV platform, internally dubbed Project iNEXT, and is considered the technological flagship of BMW’s electric ambitions, combining sustainable materials, autonomous-ready tech, and cutting-edge connectivity in a singular product.

Body & Interior Colors and Rims

The BMW iX, launched in 2021, is BMW’s flagship all-electric SUV — designed from the ground up as a showcase of the brand’s electrification, sustainability, and futuristic design. With its bold presence, advanced materials, and luxurious high-tech interior, the iX sets itself apart visually and thematically from both traditional BMW SUVs and rival EVs. Its range of body colors, interior materials, and wheels reflects this distinctive, forward-looking identity.

The exterior color palette combines modern minimalism with bold individuality. Core shades include Alpine White and Black Sapphire Metallic, while metallic options like Sophisto Grey, Mineral White, and Phytonic Blue give the iX a clean and premium appearance. For a more expressive look, BMW offers Storm Bay Metallic, Oxide Grey, and Aventurin Red — the latter adding a rich, luxury-oriented tone. Special colors like Blue Ridge Mountain and Frozen Pure Grey enhance the futuristic appeal, while contrast gloss black or bronze trim (included in the Sport Package) emphasizes the SUV’s athletic geometry and signature kidney grille.

Inside, the iX’s cabin is a showcase of eco-conscious luxury and digital minimalism. Upholstery options include standard Sensatec in Mocha or Oyster, and optional perforated natural leather in Castanea Chestnut or Amido. More sustainably-minded buyers can opt for BMW’s Loft or Suite interiors, which use olive leaf–tanned leather, microfiber, and open-pore eucalyptus wood or bronze-effect metal trims. The cabin design is open and lounge-like, with a flat floor, floating center console, and frameless curved display combining the digital instrument cluster and infotainment screen. Color-accented seat belts, ambient lighting, and a crystal-glass iDrive controller in higher trims add a sense of refined modernity.

Wheels and rims are both functional and expressive, designed to improve aerodynamics while visually grounding the SUV’s wide stance. Sizes range from 20-inch aero-optimized alloys on entry trims to 21- and 22-inch turbine-style wheels available on xDrive50 and M60 variants. Finishes include gloss black, bicolor machined surfaces, and dark matte accents — many paired with narrow aerodynamic spokes to reduce drag. The M60 variant introduces exclusive M-specific wheel designs and optional titanium bronze trim for a more aggressive, performance-oriented appearance.

Top Expensive Options

• Executive Lounge Package: $4,000
• Bowers & Wilkins Diamond Surround Sound System: $3,400
• BMW Individual Frozen Paint Finish: $3,600
• Sky Lounge Panoramic Glass Roof: $2,500
• Integral Active Steering (rear-wheel steering): $1,800
• Adaptive 2-axle Air Suspension: $1,600
• IconicSounds Electric by Hans Zimmer: $850
• Driving Assistance Professional Package: $2,300
• Laserlight Headlights with Shadowline Accents: $1,200
• Heated and Cooled Cupholders: $250

vs Competitors

The iX competes in a high-tech niche alongside models like the Tesla Model X, Mercedes-Benz EQE SUV, Audi Q8 e-tron, and Rivian R1S. While the Tesla Model X boasts quicker acceleration and more tech flash, the iX offers superior material quality, quieter cabins, and a more balanced ride. Compared to the EQE SUV, the iX delivers more innovative interior architecture and avant-garde design. The Audi Q8 e-tron matches BMW on quality but lacks the iX’s software-first approach and full-carbon monocoque construction. Rivian’s R1S outguns it in off-road capability, but the iX retains a clear lead in refinement and luxury execution.

Fun Fact

The BMW iX is the first production BMW to feature a fully carbon-fiber reinforced plastic (CFRP) structure integrated into its passenger cell and chassis, making it both stiffer and lighter than most of its competition. Additionally, it has no traditional hood opening for the customer — the front clamshell is only accessible during service, and the windshield washer fluid is filled via a flap under the BMW logo!